We all want to grow our business and connect better with our clients, right? If you aren’t quite sure where to start with your marketing, then be sure to give this “Trending This Tuesday” article a read. It’s chock-full of marketing strategies, with video tips, help reading analytics and more.

1. 10 Financial Advisor Marketing Strategies to Grow Your Business via Twenty Over Ten

When it comes to marketing, financial advisors have a lot of competition in the industry, so how can you succeed? Here are ten marketing strategies to grow your business in 2022.

  1. Focus on building your brand
  2. Build trust through authentic marketing
  3. Invest in social media
  4. Share meaningful content
  5. Don’t fall for common social media traps
  6. Create and maintain a marketing schedule
  7. Track your success
  8. Prioritize email for communication
  9. Optimize your website for conversions
  10. Start a blog

Give some of these strategies a try and see how they skyrocket your marketing in 2022 and beyond!

10 Marketing Strategies

2. How Financial Advisors Can 10X Their Online Ads via The Podcast Factory

Blogging, networking and using social media are great ways to gain more clients, but this can take time to get results. Even though you are continuously creating, it can take months to see results in many cases. However, if you want to see results quickly, then paid ads are the way to go! Tune into this podcast episode for paid ad tips that will bring in more prospects and skyrocket your business.

The Podcast Factory episode

3. 5 Podcast Topics for Your Financial Advisor Podcast via Advisorpedia

In 2022, 51% of the population has listened to a podcast and around 78% are familiar with them. So, how can you integrate this marketing tactic into your strategy? Samantha Russell is sharing five podcast topics for your financial advisor podcast plus tips for finding more so that you can better connect with your audience.

Richey May podcast

4. How to Measure the Impact of Content Based on Intent via Moz

Check out this article to learn meaningful metrics that you should be focusing on so that you can create content that really helps your website to flourish and drive more traffic. This article is going to take a deep-dive on how to create segments in your analytics so that you can measure and see what works.

How to measure the impact of content based on intent

5. 7 Top Video Marketing Examples From Companies Doing It Right via iMPACT

Using video in your marketing is an effective way to connect with your audience. In fact, according to Wyzowl, 90% claimed their marketing videos increased brand awareness and generated a strong return on investment (ROI). However, many times, people just don’t quite know where to start. This article should help kick things off by sharing by video marketing is so effective plus seven awesome video marketing examples from companies doing it right.

Top video marketing examples

Struggling to find the time to update your clients and prospects on everything happening with the markets and economy?

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