If you don't have a marketing automation strategy for your financial services, then you may be unnecessarily spending valuable time on marketing tasks and projects instead of advising clients. Staying in touch with clients, reaching out to prospects, and other marketing efforts don't have to be difficult, time-consuming processes. You can quickly learn about marketing automation right here at FMG Suite and discover what a powerful tool it is for building your business.

Marketing automation technology has evolved in recent years to quickly and easily create personalized emails, text messages, and other marketing communications. This technology can streamline and manage entire marketing campaigns across multiple platforms to nurture prospects and clients throughout the client journey. But the benefits of an effective marketing automation strategy aren't constrained to just external efforts.

Marketing automation can also help you efficiently manage your day-to-day operational processes like internal communications, feedback processes, and other tasks. How much time could you free up if you could easily automate those repetitive processes, both internally and externally? How much more could you grow your business if you could directly focus more efforts on prospects and clients, instead of being tied down with marketing efforts?

5 Tools to Increase Marketing Productivity

Between self-driving cars, Artificial Intelligence, and the Internet of Things, it’s hard to turn a corner without encountering some sort of automated bot. Technology is on the rise and more and more tasks are being automated to increase efficiencies. As a financial advisor, you have likely seen…

What are Some Marketing Trends I Can Expect to See in 2017?

The only certainties in life are death, taxes, and new marketing trends. Strategies come and go, and what's popular this year may be replaced by a newer and bigger marketing tactic next year. As an advisor, it's important to stay up-to-date on the latest trends so you can know how best to spend…

The Top 4 Email Marketing Trends for 2017

We’re all aware of the power of email marketing, especially for financial advisors. We’ve spoken with countless advisors who have gained new clients and increased their assets under management due to their ongoing email campaigns. Like any other strategy, email marketing is constantly evolving to…

4 Content Marketing Trends for 2017

Content marketing has been a prominent strategy for years, and it'll only continue to increase in importance in 2017. More small businesses are investing in content marketing and it's paying off: while in 2015, only 30% of marketers said their content marketing was effective, in 2016, that number…

Our Top 3 Social Media Marketing Predictions for 2017

As the new year dawns, business owners everywhere are making New Year’s resolutions. Whether you want to be more active on social media, finally get that website up and running, or publish your first blog post, 2017 is the year to do it. Before the new year starts, we like to lay out some of our…

Our 2017 Website Design Trend Predictions

2017 is going to be a big year for website design, and as the industry continues to evolve, so do the design trends. Next year, we predict the continued rise of case studies, videos on websites, and long-form content, such as blogs. Case Studies on Websites We have heard more and more advisors ask…

Marketing Mistakes - Financial Advisors

What are the Most Current Trends in Website Design?

Website trends are constantly changing, which means a business' website can quickly go from engaging to embarrassing. At FMG Suite, we like to focus on website trends we believe are inclined to stick around for a few years so financial advisors don't need to update their site too often. In this…

What’s Going to Be Big in Marketing in 2016?

Marketing trends come and go, and with the upcoming new year, we're sure to see new strategies popping up. In our latest marketing tip video, we share our predictions on what will be big in the world of marketing for 2016. We love to share what we've learned from the thousands of financial…