FMG Suite's web design blog brings you up-to-date best practices and insights for getting the most out of your web design marketing strategy. When you tap into our web design blog, you are accessing a comprehensive resource that covers everything from web design basics to web design news and trends.

Most financial advisors understand the vital role a well-designed website plays in a successful digital marketing plan. You know a beautifully designed website when you see one, but it's often the elements you don't see that can be the difference between success and failure. Copy, graphics, and other content should be engaging and informative of course, but how all that content is structured and presented often determines a website's effectiveness.

Graphic designers, digital marketers, and other experts provide relevant and actionable information and advice right here on FMG Suite's blog, created explicitly with financial services professionals in mind. From web design industry news to proven techniques and tips, FMG Suite's web design blog is your one-stop source for creating a financial advisor website that gets results.

How Often Should I Update My Logo?

Some companies update their logo every chance they get, while others wait too long. While there's no hard set rule on when you need to freshen up your logo, there are a few telling signs for which to look out. Watch our marketing tip video to find out when you should update your logo. We love to…

Should My Firm Have a Tagline?

A company tagline has the power to summarize your entire business in a succinct phrase. But a bad one can sound trite and corny. In this marketing tip video, we share our thoughts on taglines and whether or not your firm needs one. We love to share what we've learned from the thousands of…

Marketing Mistakes - Financial Advisors

What Should I Highlight in My Website Bio?

Gone are the days of stuffy, boring bios. Today, the new trend is to break all the rules and think outside the box. Watch this marketing tip video to see our recommendations of what you should (and shouldn't) highlight in your website bio. We love to share what we've learned from the thousands of…

Marketing Mistakes - Financial Advisors

What is LinkedIn’s Publishing Platform?

LinkedIn’s publishing platform is an ideal space for financial advisors to connect with prospects and clients, create meaningful conversation, encourage interaction, and establish themselves as a thought leader. Watch this marketing tip video to learn how to get started and make the most of the…

How Do I Create Dynamic Blog Post Headlines?

A dynamic headline for your blog post is key for getting your clients and prospects to actually read the article. Watch this marketing tip video to learn how to create compelling titles that pique your readers' interests. To view the blog post headline analyzer, visit…

Hubspot’s Blog Topic Generator

Wouldn't it be nice if there was a tool that would tell you what to blog about? Luckily for you, there is one. Watch this marketing tip video to learn more about how Hubspot's blog topic generator works and how it can help financial advisors develop topics for their next blog post. We love to…

Marketing Mistakes - Financial Advisors

Do You Have an Automatic Referral Process?

How do you get referrals from clients? While advisors used to rely on seminars, today, social media plays a powerful role. Watch this marketing tip video to learn more about how to create your own referral process using LinkedIn and Facebook. We love to share what we've learned from the thousands…

Should Every Page Have a Call to Action?

A call to action (CTA) is your opportunity to prompt a reader to take action, whether that is calling you for an appointment or signing up for your email newsletter. Watch this marketing tip video to learn more about why a call to action is so important to include on your website pages. We love to…

How Much Does a Website Redesign Cost?

You may know that your website needs a facelift, but are worried that a redesign will cost an arm and a leg. Watch this marketing tip video to learn how long a redesign process will take and how much it will cost! We love to share what we've learned from the thousands of financial advisors…

Marketing Mistakes - Financial Advisors

How Often Should I Redesign My Website?

Best practices for website design change rapidly. But how often do you really need to redesign your site? What's the easiest way to get an updated website? Watch this FMG Suite Marketing Tip to find out! How Often Should You Redesign Your Website We love to share what we've learned from the…