Did you know that financial advisors who use email marketing report that they receive $44 in revenue to every $1 spent on email? If you have been following FMG Suite's email marketing blogs, you would have already known that! That's an ROI of 4,400%, and when you tap into our content library, you'll find even more exciting statistics and useful email marketing tips to help you grow your business.

With all the well-deserved press that focuses on social media, blogging, and other digital marketing components, email marketing seems to get less than its share of the limelight. That's too bad, because this powerful tool may very well be the most effective, and least expensive, marketing tool in your arsenal.

If you haven't been following email marketing trends, we've got some very compelling reasons why you should turn to FMG Suite for insights, news, and more. Digital marketing research finds that most marketing emails are never opened, and those that are opened usually don't result in click-throughs. When you tap into email marketing resources like our email marketing blog, you will learn how to construct emails that are not only opened but also result in those elusive click-throughs. More opens and more clicks mean more business for you.

How Do I Manually Send a Video Through Email?

In our series "FMG Suite Quick Tips," we answer your questions and show you step-by-step instructions to use your FMG Suite tools. In this segment, you'll learn how to manually send a video through email to your contacts. Have a question about your FMG Suite tools? Email us at…

How Can I Save Time on Social Media?

Social media is one of the most important marketing tactics advisors can utilize. A Putnam Investments study shows that 81% of financial advisors use social media for business, with 79% of them gaining new clients through social media at an average annual asset gain standing at $4.6 million.…

Happy (Almost) New Year!

It's our last marketing tip of 2016! In honor of the upcoming new year, we'd like to share a few special words:

What are Some Marketing Trends I Can Expect to See in 2017?

The only certainties in life are death, taxes, and new marketing trends. Strategies come and go, and what's popular this year may be replaced by a newer and bigger marketing tactic next year. As an advisor, it's important to stay up-to-date on the latest trends so you can know how best to spend…

Marketing Mistakes - Financial Advisors

I’m on a Limited Budget. How Should I Allocate My Marketing Dollars?

On average, small businesses like financial services firms allocate around 12% of their revenue for marketing. However, this may still not be possible for some advisors on a more limited budget. This leads many advisors to ask, how can I make the most out of my marketing dollars? In this week's…

What is One-on-One Marketing?

One-on-one marketing, also known as personalized marketing, isn’t a new strategy, but it’s quickly gained traction this year among businesses large and small. One-on-one marketing enables you to deploy more effective, customized, and real-time client experience tactics that your…

What are Some Great Productivity Tips, Apps, or Tools?

As a financial advisor, you have a busy schedule. Thanks to technology, you can expedite and automate a lot of your tasks. You just have to know what tools are right for you. In this marketing tip, Craig and Brandon share their favorite productivity apps and tech tools that advisors can implement…

A Special Thanksgiving Marketing Tip

It's a wonderful time of year, made even more wonderful with a special marketing tip from Brandon and Craig. From our families to yours, Happy Thanksgiving!

What are Local Business Listings?

Local business listings refer to online directories where a business' vital information is listed, including contact information, address, website address, and (possibly) photos. Think of it as a modern version of the Yellow Pages. Having your business listed in as many of these business listings…

How Do I Customize My Email Template?

In our series "FMG Suite Quick Tips," we answer your questions and show you step-by-step instructions to use your FMG Suite tools. In this segment, you'll learn how to customize your email template. Have a question about your FMG Suite tools? Email us at marketing@fmgsuite.com! This is one of…